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Email Details
Tell us about you and your client. We’ll generate 3 email variations you can copy and send.
Tips for Getting More Testimonials
Follow these proven strategies to increase your response rate.
Ask at the right moment
Send your request right after delivering results, when the positive experience is still fresh in your client's mind.
Make it easy to respond
Give specific prompts or questions. 'What problem did we solve?' is easier to answer than 'Can you write a testimonial?'
Follow up (once or twice)
Most testimonials come from the first follow-up, not the original ask. A gentle reminder 3-4 days later works wonders.
Personalize every request
Mention the specific project, result, or milestone. Generic asks get generic (or no) responses.
Frequently Asked Questions
When is the best time to ask for a testimonial?
The ideal time is right after delivering results — when the positive experience is fresh. For service providers, this is usually within a week of project completion. For coaches and consultants, after a milestone or breakthrough moment.
How do I ask without feeling awkward?
Frame it as helping others, not helping yourself. Something like 'Your feedback would really help other [clients/students] decide if this is right for them.' Most people are happy to help — 83% of satisfied clients will give a testimonial when asked directly.
What should I include in a testimonial request email?
Keep it personal, specific, and easy. Mention the project you worked on together, explain where the testimonial will appear, and give optional prompts (like 'What problem did we solve?' or 'What results did you see?'). Make it clear there's no pressure.
How many times should I follow up?
Two follow-ups is the sweet spot — one after 3-4 days, another after a week. After that, let it go. Most testimonials come from the first ask or the first follow-up. Automating follow-ups removes the awkwardness entirely.
Stop chasing clients for testimonials
Testimark automates the entire process — from sending personalized requests to collecting responses and displaying them on your website.